Ground wars personalized communication in political campaigns /
Sparad:
| Huvudupphov: | |
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| Institutionellt upphov: | |
| Materialtyp: | Elektronisk E-bok |
| Språk: | engelska |
| Utgiven: |
Princeton :
Princeton University Press,
2012.
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| Ämnen: | |
| Länkar: | An electronic book accessible through the World Wide Web; click to view |
| Taggar: |
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Innehållsförteckning:
- Prologue: welcome to the campaigns
- Personalized political communication in American campaigns
- The ground war enters the twenty-first century
- Contacting voters at home
- Organizing campaign assemblages
- Targeting voters for personal contacts
- Always fighting the same ground war?.