Value innovation portfolio management achieving double-digit growth through customer value /

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Detalhes bibliográficos
Autor Corporativo: ebrary, Inc
Outros Autores: Mello, Sheila, 1943-
Formato: Recurso Electrónico livro electrónico
Idioma:inglês
Publicado em: Ft. Lauderdale, Fla. : J. Ross Pub., c2006.
Assuntos:
Acesso em linha:An electronic book accessible through the World Wide Web; click to view
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Sumário:
  • Understanding customer value : the grounded portfolio
  • Understanding the role of innovation : the relevant portfolio
  • Vision, mission, strategy, and value : the intentional portfolio
  • Aiming for the sweet spot : the optimized portfolio
  • Accurate customer value data : the measured portfolio
  • Aligning the organization : the supported portfolio
  • Elements of realization : the actionable portfolio
  • Appreciating investment intensity : the fortified portfolio
  • Keeping the fires burning : the dynamic portfolio
  • A talent for change : the sustainable portfolio.