The growth drivers the definitive guide to building marketing capabilities /
"The Growth Drivers is not only a practical guide to building marketing capabilities it explains why it is critical that organisations invest in the capabilities needed to excel at customer-centric marketing to drive growth"--
I tiakina i:
Kaituhi matua: | |
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Kaituhi rangatōpū: | |
Ētahi atu kaituhi: | |
Hōputu: | Tāhiko īPukapuka |
Reo: | Ingarihi |
I whakaputaina: |
Hoboken, N.J. :
Wiley,
2012.
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Ngā marau: | |
Urunga tuihono: | An electronic book accessible through the World Wide Web; click to view |
Ngā Tūtohu: |
Tāpirihia he Tūtohu
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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Rārangi ihirangi:
- pt. 1. Understanding the growth drivers
- pt. 2. How to transform marketing capabilities to drive growth
- pt. 3. Sustaining growth in practice.