Marketing libraries in a Web 2.0 world

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Bibliographic Details
Corporate Authors: International Federation of Library Associations and Institutions. Management and Marketing Section, ebrary, Inc
Other Authors: Gupta, Dinesh K., Savard, Réjean, 1950-
Format: Electronic eBook
Language:English
French
Published: Berlin ; New York : De Gruyter Saur, c2011.
Series:IFLA publications ; 145.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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Description
Item Description:Papers from a pre-conference sponsored by the IFLA Management and Marketing Section and held in conjunction with the 2010 IFLA World Library and Information Congress.
Physical Description:xiv, 161 p. : ill.
Bibliography:Includes bibliographical references.
ISSN:0344-6891 ;