People, preferences & prices sequencing the economic genome of the consumer mind /
Guardat en:
| Autor principal: | |
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| Autor corporatiu: | |
| Altres autors: | , |
| Format: | Electrònic eBook |
| Idioma: | anglès |
| Publicat: |
[Saif Zone, Sharjah, United Arab Emirates] :
Bentham Science Publishers Ltd.,
[2011]
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| Matèries: | |
| Accés en línia: | An electronic book accessible through the World Wide Web; click to view |
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Taula de continguts:
- pt. 1. The basic tools
- pt. 2. Setting the price and going shopping
- pt. 3. Feeling
- pt. 4. The intangibles : living & experiencing
- pt. 5. Buying, investing & protecting
- pt. 6. Systematics and the day after tomorrow.