Pricing and revenue optimization

Pricing and revenue optimization

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Bibliographic Details
Main Author: Phillips, Robert L. (Robert Lewis), 1955-
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Stanford, Calif. : Stanford Business Books, 2005.
Subjects:
Pricing.
Revenue management.
Electronic books.
Online Access:An electronic book accessible through the World Wide Web; click to view
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Table of Contents:
  • Background and introduction
  • Introduction to pricing and revenue optimization
  • Basic price optimization
  • Price differentiation
  • Pricing with constrained supply
  • Revenue management
  • Capacity allocation
  • Network management
  • Overbooking
  • Markdown management
  • Customized pricing
  • Pro and customer acceptance.

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