The story so far what we know about the business of digital journalism /
Saved in:
| 主要作者: | |
|---|---|
| 企业作者: | |
| 其他作者: | , |
| 格式: | 电子 电子书 |
| 语言: | 英语 |
| 出版: |
New York :
Columbia University Press,
2011.
|
| 丛编: | Columbia journalism review books.
|
| 主题: | |
| 在线阅读: | An electronic book accessible through the World Wide Web; click to view |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
书本目录:
- Introduction
- News from everywhere: the economics of digital journalism
- The trouble with traffic: why big audiences aren't always profitable
- Local and niche sites: the advantages of being small
- The new new media: mobile, video and other emerging platforms
- Paywalls: information at a price
- Aggregation: 'shameless' and essential
- Dollars and dimes: the new costs of doing business
- New users, new revenue: alternative ways to make money
- Managing digital: audience, data and dollars
- Conclusion.