Designing for growth a design thinking tool kit for managers /

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Detalles Bibliográficos
Autor Principal: Liedtka, Jeanne
Autor Corporativo: ebrary, Inc
Outros autores: Ogilvie, Tim
Formato: Electrónico eBook
Idioma:inglés
Publicado: New York : Columbia Business School Pub., c2011.
Subjects:
Acceso en liña:An electronic book accessible through the World Wide Web; click to view
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Table of Contents:
  • section 1. The why and how of design thinking
  • section 2. What is?
  • section 3. What if?
  • section 4. What wows?
  • section 5. What works?
  • section 6. Leading growth and innovation in your organization.