Successful marketing strategies for nonprofit organizations winning in the age of the elusive donor /
"From a leading expert on nonprofit marketing, the only marketing handbook a nonprofit manager will ever need-now fully revised and updated In Successful Marketing Strategies for Nonprofit Organizations, Second Edition, nonprofit marketing guru Barry J. McLeish shares everything he's learn...
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| Natura: | Elettronico eBook |
| Lingua: | inglese |
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New York :
Wiley,
2011.
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| Edizione: | 2nd ed. |
| Soggetti: | |
| Accesso online: | An electronic book accessible through the World Wide Web; click to view |
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