Business analytics for sales and marketing managers how to compete in the information age /

"Expert guidance on information management for optimum customer intelligence processes Providing essential guidance for information management, this book helps you understand the basics of information management, how to design and launch customer intelligence campaigns, and optimize existing cu...

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Detaylı Bibliyografya

Yazar:	Laursen, Gert H. N.
Müşterek Yazar:	ebrary, Inc
Materyal Türü:	Elektronik Ekitap
Dil:	İngilizce
Baskı/Yayın Bilgisi:	Hoboken [N.J.] : John Wiley & Sons, 2011.
Seri Bilgileri:	Wiley and SAS business series ; 41.
Konular:	Consumers' preferences > Research. Consumers > Research. Electronic books.
Online Erişim:	An electronic book accessible through the World Wide Web; click to view
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!