Social marketing to the business customer listen to your B2B market, generate major account leads, and build client relationships /

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Bibliographic Details
Main Author: Gillin, Paul
Other Authors: Schwartzman, Eric
Format: Electronic eBook
Language:English
Published: Hoboken, N.J. : Wiley, c2011.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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020 |z 9780470639337 (hbk.) 
020 |z 0470639334 (hbk.) 
035 |a (CaPaEBR)ebr10446698 
035 |a (OCoLC)701718560 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HF5415.1265  |b .G554 2011eb 
082 0 4 |a 658.8/72  |2 22 
100 1 |a Gillin, Paul. 
245 1 0 |a Social marketing to the business customer  |h [electronic resource] :  |b listen to your B2B market, generate major account leads, and build client relationships /  |c Paul Gillin, Eric Schwartzman. 
260 |a Hoboken, N.J. :  |b Wiley,  |c c2011. 
300 |a xxii, 250 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2011.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Internet marketing. 
650 0 |a Marketing  |x Social aspects. 
650 0 |a Social media. 
655 7 |a Electronic books.  |2 local 
700 1 |a Schwartzman, Eric. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10446698  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 119770  |d 119770