Breakthrough nonprofit branding seven principles for powering extraordinary results /

"A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Branding is about the power a constituency-focused, compelling brand can have to revolutionize an or...

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Bibliografiske detaljer

Institution som forfatter:	ebrary, Inc
Andre forfattere:	Daw, Jocelyne
Format:	Electronisk eBog
Sprog:	engelsk
Udgivet:	Hoboken, N.J. : Wiley, 2011.
Serier:	AFP/Wiley fund development series ; 188.
Fag:	Nonprofit organizations. Branding (Marketing) Advertising. Electronic books.
Online adgang:	An electronic book accessible through the World Wide Web; click to view
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