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Your Google game plan for success increasing your web presence with Google AdWords, Analytics, and Website Optimizer /

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Bibliographic Details
Main Author: Teixeira, Joe
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Indianapolis, Ind. : Wiley, 2010.
Subjects:
Google AdWords.
Google Analytics.
Internet marketing.
Web usage mining > Computer programs.
Internet users > Statistics > Data processing.
Electronic books.
Online Access:An electronic book accessible through the World Wide Web; click to view
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Table of Contents:
  • pt. 1. Getting started
  • pt. 2. Google AdWords
  • pt. 3. Google Analytics
  • pt. 4. Google Website Optimizer
  • pt. 5. Executing your game plan
  • pt. 6. Wrapping it up.

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