Marketing 3.0 from products to customers to the human spirit /

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Bibliographic Details
Main Author: Kotler, Philip
Corporate Author: ebrary, Inc
Other Authors: Kartajaya, Hermawan, Setiawan, Iwan
Format: Electronic eBook
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, Inc., 2010.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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035 |a (OCoLC)768204557 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HF5415  |b .K68 2010eb 
100 1 |a Kotler, Philip. 
245 1 0 |a Marketing 3.0  |h [electronic resource] :  |b from products to customers to the human spirit /  |c Philip Kotler, Hermawan Kartajaya, Iwan Setiawan. 
260 |a Hoboken, N.J. :  |b John Wiley & Sons, Inc.,  |c 2010. 
300 |a xvi,188 p. 
500 |a Includes index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2010.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Marketing. 
655 7 |a Electronic books.  |2 local 
700 1 |a Kartajaya, Hermawan. 
700 1 |a Setiawan, Iwan. 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10381059  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
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999 |c 109533  |d 109533