Handbook of brand relationships
Sábháilte in:
Údair chorparáideacha: | Society for Consumer Psychology, ebrary, Inc |
---|---|
Rannpháirtithe: | MacInnis, Deborah J., Park, C. Whan, Priester, Joseph W. |
Formáid: | Leictreonach Ríomhleabhar |
Teanga: | Béarla |
Foilsithe / Cruthaithe: |
Armonk, N.Y. :
M.E. Sharpe,
c2009.
|
Ábhair: | |
Rochtain ar líne: | An electronic book accessible through the World Wide Web; click to view |
Clibeanna: |
Cuir clib leis
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
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Míreanna comhchosúla
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Romancing the brand : how brands create strong, intimate relationships with customers /
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You are the brand
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Brand advocates turning enthusiastic customers into a powerful marketing force /
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Perspectives on branding
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Brand Bible the complete guide to building, designing, and sustaining brands /
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Rethinking prestige branding : secrets of the ueber-brands /
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de réir: Perrey, Jesko
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de réir: Perrey, Jesko
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Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
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Contemporary thinking, topics and trends in international branding, part 1
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Basics of branding : a practical guide for managers /
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The challenges facing brand managers today
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Brand media strategy : integrated communications planning in the digital era /
de réir: Young, Antony, 1964-
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de réir: Young, Antony, 1964-
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Brand meaning management /
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Experiential marketing a practical guide to interactive brand experiences /
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de réir: Smilansky, Shaz
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A master class in brand planning the timeless works of Stephen King /
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de réir: King, Stephen, 1931-2006
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Experiential marketing : secrets, strategies, and success stories from the world's greatest brands /
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de réir: Smith, Kerry, 1963-, et al.
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Brands and branding
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Brand admiration : building a business people love /
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de réir: Park, C. Whan, et al.
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Fostering brand community through social media /
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de réir: Humphrey, William F., et al.
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Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management /
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de réir: Gentner, Friedrich
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The digital crown : winning at content on the web /
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de réir: Leibtag, Ahava
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Branded male : marketing to men /
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de réir: Tungate, Mark
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Einfluss von kommunikationsmassnahmen mit CSR-Bezug auf die einstellung zur marke : entwicklung und Uberprufung eines konzeptionellen modells /
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de réir: Secka, Marion
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Digital engagement internet marketing that captures customers and builds intense brand loyalty /
de réir: Harden, Leland
Foilsithe / Cruthaithe: (2009)
de réir: Harden, Leland
Foilsithe / Cruthaithe: (2009)
Brand, identity and corporate reputation /
Foilsithe / Cruthaithe: (2015)
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Breakthrough branding : positioning your library to survive and thrive /
de réir: Walters, Suzanne, et al.
Foilsithe / Cruthaithe: (2013)
de réir: Walters, Suzanne, et al.
Foilsithe / Cruthaithe: (2013)
Míreanna comhchosúla
-
Brand imitation
de réir: Kaptan, S. S.
Foilsithe / Cruthaithe: (2010) -
The experience effect engage your customers with a consistent and memorable brand experience /
de réir: Joseph, Jim, 1963-
Foilsithe / Cruthaithe: (2010) -
Romancing the brand : how brands create strong, intimate relationships with customers /
de réir: Halloran, Tim, 1969-
Foilsithe / Cruthaithe: (2014) -
You are the brand
de réir: Adubato, Steve
Foilsithe / Cruthaithe: (2011) -
Handbook of brand semiotics /
Foilsithe / Cruthaithe: (2015)