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Handbook of brand relationships

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Dades bibliogràfiques
Autor corporatiu:	Society for Consumer Psychology, ebrary, Inc
Altres autors:	MacInnis, Deborah J., Park, C. Whan, Priester, Joseph W.
Format:	Electrònic eBook
Idioma:	anglès
Publicat:	Armonk, N.Y. : M.E. Sharpe, c2009.
Matèries:	Relationship marketing. Brand choice. Branding (Marketing) Customer relations. Electronic books.
Accés en línia:	An electronic book accessible through the World Wide Web; click to view
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

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