Innovation and strategy of online games

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолч: Jong, H. Wi
Байгууллагын зохиогч: ebrary, Inc
Формат: Цахим Цахим ном
Хэл сонгох:англи
Хэвлэсэн: London : Singapore ; Hackensack, NJ : Imperial College Press ; Distributed by World Scientific, c2009.
Хэвлэл:1st ed.
Цуврал:Series on technology management ; v. 14.
Нөхцлүүд:
Онлайн хандалт:An electronic book accessible through the World Wide Web; click to view
Шошгууд: Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
Агуулга:
  • Innovations in the game industry : online games versus offline games
  • Business models and corporate strategy
  • Virtual societies and economics of online games
  • The formation process of the Korean online game industry
  • Factors promoting growth of the online game industry
  • Global development and marketing strategies of Korean online games
  • International comparison of online game users.