Squeezed what you don't know about orange juice /

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書誌詳細
第一著者: Hamilton, Alissa
団体著者: ebrary, Inc
フォーマット: 電子媒体 eBook
言語:英語
出版事項: New Haven : Yale University Press, c2009.
シリーズ:Yale agrarian studies.
主題:
オンライン・アクセス:An electronic book accessible through the World Wide Web; click to view
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目次:
  • The seeds of Florida's sunshine tree
  • The twentieth-century squeeze
  • The power of promotion
  • Introducing the FDA standard of identity
  • Capturing the interest of the orange juice consumer
  • Regulating knowledge: the case of pasteurized orange juice
  • Regulating misleading orange juice labeling
  • Regulating content
  • Regulating the essence of orange juice
  • Processed orange juice hits Florida
  • NFC orange juice pours into the nation
  • The orange juice wars
  • Fabricating fresh
  • Moving beyond the standard of identity
  • Pleasing Mrs. Smith
  • Where to?
  • Orange juice speaks volumes
  • The right fight.