Multichannel marketing metrics and methods for on and offline success /
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Main Author: | Arikan, Akin, 1969- |
---|---|
Corporate Author: | ebrary, Inc |
Format: | Electronic eBook |
Language: | English |
Published: |
Indianapolis, Ind. :
Wiley Pub.,
c2008.
|
Series: | Serious skills.
|
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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