Subliminal persuasion influence & marketing secrets they don't want you to know /
Bewaard in:
Hoofdauteur: | |
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Coauteur: | |
Formaat: | Elektronisch E-boek |
Taal: | Engels |
Gepubliceerd in: |
Hoboken, N.J. :
John Wiley & Sons,
c2008.
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Onderwerpen: | |
Online toegang: | An electronic book accessible through the World Wide Web; click to view |
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Inhoudsopgave:
- Creating message contagion
- Leverage applied propaganda
- Position and package your legend
- Control the emotion and the content
- Get a real endorsement
- Understand beliefs and true believers
- Harness the power of the people's media
- Deliver the experience
- The subliminal power of words
- Creating a cult following
- Seduction.