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Digital engagement internet marketing that captures customers and builds intense brand loyalty /

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Xehetasun bibliografikoak
Egile nagusia:	Harden, Leland
Erakunde egilea:	ebrary, Inc
Beste egile batzuk:	Heyman, Bob, 1948-
Formatua:	Baliabide elektronikoa eBook
Hizkuntza:	ingelesa
Argitaratua:	New York : American Management Association, c2009.
Gaiak:	Internet marketing. Brand loyalty. Electronic books.
Sarrera elektronikoa:	An electronic book accessible through the World Wide Web; click to view
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Antzeko izenburuak

Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
nork: Vincent, Laurence
Argitaratua: (2012)

The experience effect engage your customers with a consistent and memorable brand experience /
nork: Joseph, Jim, 1963-
Argitaratua: (2010)

Brand imitation
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Argitaratua: (2010)

Beyond the brand why engaging the right customers is essential to winning in business /
nork: Winsor, John, 1959-
Argitaratua: (2004)

Brand advocates turning enthusiastic customers into a powerful marketing force /
nork: Fuggetta, Rob
Argitaratua: (2012)

The digital crown : winning at content on the web /
nork: Leibtag, Ahava
Argitaratua: (2014)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
nork: Mathieson, Rick
Argitaratua: (2010)

Brand management for international hotels
nork: Patricia, Maria
Argitaratua: (2009)

Brand media strategy : integrated communications planning in the digital era /
nork: Young, Antony, 1964-
Argitaratua: (2014)

Mobile magic : the Saatchi & Saatchi guide to mobile marketing /
nork: Eslinger, Tom
Argitaratua: (2014)

Digital branding : a complete step-by-step guide to strategy, tactics and measurement /
nork: Rowles, Daniel
Argitaratua: (2014)

Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement /
nork: Frawley, Andrew
Argitaratua: (2015)

Brand Bible the complete guide to building, designing, and sustaining brands /
Argitaratua: (2012)

You are the brand
nork: Adubato, Steve
Argitaratua: (2011)

60-minute brand strategist the essential brand book for marketing professionals /
nork: Mootee, Idris, 1958-
Argitaratua: (2013)

What great brands do : the seven brand-building principles that separate the best from the rest /
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Argitaratua: (2014)

Rethinking prestige branding : secrets of the ueber-brands /
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Argitaratua: (2015)

Perspectives on branding
nork: Miletsky, Jason I.
Argitaratua: (2009)

Igniting the brand strategies that have shot brands to success /
nork: Cahill, Jonathan
Argitaratua: (2008)

Handbook of brand semiotics /
Argitaratua: (2015)

Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications /
nork: Lowenstein, Michael W., 1942-
Argitaratua: (2014)

Handbook of brand relationships
Argitaratua: (2009)

The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
nork: Githinji, Kennedy Gakuru
Argitaratua: (2011)

Brand zero : the complete branding guide for start-ups /
nork: Tai, Jacky
Argitaratua: (2014)

Branded! how retailers engage consumers with social media and mobility /
nork: Brennan, Bernie
Argitaratua: (2010)

Brand management
Argitaratua: (2008)

Experiential marketing a practical guide to interactive brand experiences /
nork: Smilansky, Shaz
Argitaratua: (2009)

The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
nork: Salinas, Gabriela
Argitaratua: (2009)

Retail marketing and branding a definitive guide to maximizing ROI /
nork: Perrey, Jesko
Argitaratua: (2011)

Retail marketing and branding a definitive guide to maximizing ROI /
nork: Perrey, Jesko
Argitaratua: (2013)

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands /
nork: Smith, Kerry, 1963-, et al.
Argitaratua: (2016)

Superior customer satisfaction and loyalty : engaging customers to drive performance /
nork: Goldstein, Sheldon D.
Argitaratua: (2009)

Brand, organizational identity and reputation in SMEs an overview /
Argitaratua: (2007)

Customer loyalty programmes and clubs
nork: Butscher, Stephan A.
Argitaratua: (2002)

Contemporary thinking, topics and trends in international branding, part 1
Argitaratua: (2007)

Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
nork: Mbalya, Richard
Argitaratua: (2010)

Romancing the brand : how brands create strong, intimate relationships with customers /
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Argitaratua: (2014)

Researching customer satisfaction & loyalty how to find out what people really think /
nork: Szwarc, Paul
Argitaratua: (2005)

The challenges facing brand managers today
Argitaratua: (2012)

Basics of branding : a practical guide for managers /
nork: Gronlund, Jay
Argitaratua: (2013)