Côd QR

Digital engagement internet marketing that captures customers and builds intense brand loyalty /

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Harden, Leland
Awdur Corfforaethol:	ebrary, Inc
Awduron Eraill:	Heyman, Bob, 1948-
Fformat:	Electronig eLyfr
Iaith:	Saesneg
Cyhoeddwyd:	New York : American Management Association, c2009.
Pynciau:	Internet marketing. Brand loyalty. Electronic books.
Mynediad Ar-lein:	An electronic book accessible through the World Wide Web; click to view
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Eitemau Tebyg

Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
gan: Vincent, Laurence
Cyhoeddwyd: (2012)

The experience effect engage your customers with a consistent and memorable brand experience /
gan: Joseph, Jim, 1963-
Cyhoeddwyd: (2010)

Brand imitation
gan: Kaptan, S. S.
Cyhoeddwyd: (2010)

Beyond the brand why engaging the right customers is essential to winning in business /
gan: Winsor, John, 1959-
Cyhoeddwyd: (2004)

Brand advocates turning enthusiastic customers into a powerful marketing force /
gan: Fuggetta, Rob
Cyhoeddwyd: (2012)

The digital crown : winning at content on the web /
gan: Leibtag, Ahava
Cyhoeddwyd: (2014)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
gan: Mathieson, Rick
Cyhoeddwyd: (2010)

Brand management for international hotels
gan: Patricia, Maria
Cyhoeddwyd: (2009)

Brand media strategy : integrated communications planning in the digital era /
gan: Young, Antony, 1964-
Cyhoeddwyd: (2014)

Mobile magic : the Saatchi & Saatchi guide to mobile marketing /
gan: Eslinger, Tom
Cyhoeddwyd: (2014)

Digital branding : a complete step-by-step guide to strategy, tactics and measurement /
gan: Rowles, Daniel
Cyhoeddwyd: (2014)

Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement /
gan: Frawley, Andrew
Cyhoeddwyd: (2015)

Brand Bible the complete guide to building, designing, and sustaining brands /
Cyhoeddwyd: (2012)

You are the brand
gan: Adubato, Steve
Cyhoeddwyd: (2011)

60-minute brand strategist the essential brand book for marketing professionals /
gan: Mootee, Idris, 1958-
Cyhoeddwyd: (2013)

What great brands do : the seven brand-building principles that separate the best from the rest /
gan: Yohn, Denise Lee, 1967-
Cyhoeddwyd: (2014)

Rethinking prestige branding : secrets of the ueber-brands /
gan: Schaefer, Wolfgang, et al.
Cyhoeddwyd: (2015)

Perspectives on branding
gan: Miletsky, Jason I.
Cyhoeddwyd: (2009)

Igniting the brand strategies that have shot brands to success /
gan: Cahill, Jonathan
Cyhoeddwyd: (2008)

Handbook of brand semiotics /
Cyhoeddwyd: (2015)

Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications /
gan: Lowenstein, Michael W., 1942-
Cyhoeddwyd: (2014)

Handbook of brand relationships
Cyhoeddwyd: (2009)

The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
gan: Githinji, Kennedy Gakuru
Cyhoeddwyd: (2011)

Brand zero : the complete branding guide for start-ups /
gan: Tai, Jacky
Cyhoeddwyd: (2014)

Branded! how retailers engage consumers with social media and mobility /
gan: Brennan, Bernie
Cyhoeddwyd: (2010)

Brand management
Cyhoeddwyd: (2008)

Experiential marketing a practical guide to interactive brand experiences /
gan: Smilansky, Shaz
Cyhoeddwyd: (2009)

The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
gan: Salinas, Gabriela
Cyhoeddwyd: (2009)

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands /
gan: Smith, Kerry, 1963-, et al.
Cyhoeddwyd: (2016)

Retail marketing and branding a definitive guide to maximizing ROI /
gan: Perrey, Jesko
Cyhoeddwyd: (2011)

Retail marketing and branding a definitive guide to maximizing ROI /
gan: Perrey, Jesko
Cyhoeddwyd: (2013)

Superior customer satisfaction and loyalty : engaging customers to drive performance /
gan: Goldstein, Sheldon D.
Cyhoeddwyd: (2009)

Customer loyalty programmes and clubs
gan: Butscher, Stephan A.
Cyhoeddwyd: (2002)

Brand, organizational identity and reputation in SMEs an overview /
Cyhoeddwyd: (2007)

Contemporary thinking, topics and trends in international branding, part 1
Cyhoeddwyd: (2007)

Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
gan: Mbalya, Richard
Cyhoeddwyd: (2010)

Romancing the brand : how brands create strong, intimate relationships with customers /
gan: Halloran, Tim, 1969-
Cyhoeddwyd: (2014)

Researching customer satisfaction & loyalty how to find out what people really think /
gan: Szwarc, Paul
Cyhoeddwyd: (2005)

The challenges facing brand managers today
Cyhoeddwyd: (2012)

Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management /
gan: Gentner, Friedrich
Cyhoeddwyd: (2012)