Reluctant capitalists bookselling and the culture of consumption /

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Bibliografische gegevens
Hoofdauteur: Miller, Laura J.
Coauteur: ebrary, Inc
Formaat: Elektronisch E-boek
Taal:Engels
Gepubliceerd in: Chicago : University of Chicago Press, 2006.
Onderwerpen:
Online toegang:An electronic book accessible through the World Wide Web; click to view
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Inhoudsopgave:
  • Commercial culture and its discontents
  • From dry goods merchant to Internet mogul : bookselling through American history
  • Providing for the sovereign consumer : selecting and recommending books
  • Designing the bookstore for the standardized consumer
  • Serving the entertained consumer : the multifunction bookstore
  • Bargaining with the rational consumer : selling the low-cost book
  • The revolt of the retailers : independent bookseller activism
  • Pursuing the citizen-consumer : consumption as politics.