Designing effective Web surveys
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| Hovedforfatter: | |
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| Institution som forfatter: | |
| Format: | Electronisk eBog |
| Sprog: | engelsk |
| Udgivet: |
Cambridge ; New York :
Cambridge University Press,
2008.
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| Fag: | |
| Online adgang: | An electronic book accessible through the World Wide Web; click to view |
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Indholdsfortegnelse:
- The importance of design for Web surveys
- The basic building blocks
- Going beyond the basics : visual and interactive enhancements to Web survey instruments
- General layout and design
- Putting the questions together to make an instrument
- Implementing the design.