Imagem da capa

Código QR

Questionnaire design how to plan, structure and write survey material for effective market research /

Show other versions (1)

Na minha lista:

Detalhes bibliográficos
Autor principal:	Brace, Ian, 1949-
Autor Corporativo:	ebrary, Inc
Formato:	Recurso Electrónico livro electrónico
Idioma:	inglês
Publicado em:	London ; Philadelphia : Kogan Page, 2008.
Edição:	2nd ed.
Colecção:	Market research in practice series.
Assuntos:	Market surveys > Methodology. Questionnaires > Methodology. Electronic books.
Acesso em linha:	An electronic book accessible through the World Wide Web; click to view
Tags:	Adicionar Tag Sem tags, seja o primeiro a adicionar uma tag!

Registos relacionados

Questionnaire design : how to plan, structure and write survey material for effective market research /
Por: Brace, Ian
Publicado em: (2004)

Design, evaluation, and analysis of questionnaires for survey research /
Por: Saris, Willem E.
Publicado em: (2014)

Using web and paper questionnaires for data-based decision making : from design to interpretation of results /
Por: Thomas, Susan J.
Publicado em: (2004)

The power of survey design a user's guide for managing surveys, interpreting results, and influencing respondents /
Por: Iarossi, Giuseppe
Publicado em: (2005)

Measuring social capital an integrated questionnaire /
Publicado em: (2004)

Cognitive interviewing methodology /
Publicado em: (2014)

Internet, phone, mail, and mixed-mode surveys : the tailored design method /
Por: Dillman, Don A., 1941-, et al.
Publicado em: (2014)

Survey automation report and workshop proceedings /
Publicado em: (2003)

Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods /
Por: Hayes, Bob E., 1963-
Publicado em: (2008)

Interaction and the standardized survey interview the living questionaire /
Por: Houtkoop-Steenstra, Hanneke
Publicado em: (2000)

Designing effective Web surveys
Por: Couper, Mick
Publicado em: (2008)

Issues of representation and qualitative marketing research
Publicado em: (2003)

Designing and doing survey research /
Por: Andres, Lesley
Publicado em: (2012)

Research for marketing decisions /
Por: Green, Paul E.
Publicado em: (1975)

Applied marketing research /
Por: Sciglimpaglia, Donald M.
Publicado em: (1983)

Research for marketing decisions /
Por: Green, Paul E.
Publicado em: (1970)

Marketing research : methodological foundations /
Por: Churchill, Gilbert A.
Publicado em: (2005)

Marketing research /
Por: Parasuraman, A.
Publicado em: (1986)

Explaining buyer behavior central concepts and philosophy of science issues /
Por: O'Shaughnessy, John, 1927-
Publicado em: (1992)

Contemporary marketing research /
Por: McDaniel, Carl
Publicado em: (1991)

Small populations, large effects improving the measurement of the group quarters population in the American community survey /
Publicado em: (2012)

Employee surveys that work : improving design, use, and organizational impact /
Por: Levenson, Alec Robert, 1966-
Publicado em: (2014)

Diversity in health care research strategies for multisite, multidisciplinary, and multicultural projects /
Publicado em: (2003)

Consumer satisfaction advancements in theory, modeling, and empirical findings /
Por: Peluso, Alessandro M., 1978-
Publicado em: (2011)

Social research methodology : a critical introduction /
Por: Gomm, Roger
Publicado em: (2008)

Survey research the basics /
Por: Punch, Keith
Publicado em: (2003)

Scientific social surveys and research : an introduction to the background, content, methods, principles and analysis of social studies /
Por: Young, Pauline (Vislick), 1896-
Publicado em: (1966)

Consumer behavior : implications for marketing strategy /
Por: Hawkins, Del L.
Publicado em: (1986)

Consumer behavior : implications for marketing strategy /
Por: Hawkins, Del. I.
Publicado em: (1989)

Methodology of longitudinal surveys
Por: Lynn, Peter, 1966-
Publicado em: (2009)

Improving the measurement of late-life disability in population surveys beyond ADLs and IADLs : summary of a workshop /
Publicado em: (2009)

Consumer value a framework for analysis and research /
Publicado em: (1999)

Technical report : an OECD survey of upper secondary schools.
Publicado em: (2004)

Treehugging 2.0 : powerful niche media in the battle for a better future?. /
Por: Dalhues, Karin
Publicado em: (2014)

Consumer behavior : implications for marketing strategy /
Por: Hawkins, Del I.
Publicado em: (1983)

Conducting biosocial surveys collecting, storing, accessing, and protecting biospecimens and biodata /
Publicado em: (2010)

Chronicles from the field the Townsend Thai project /
Por: Townsend, Robert M., 1948-
Publicado em: (2013)

Reengineering the survey of income and program participation
Publicado em: (2009)

Qualitative research methods in public relations and marketing communications /
Por: Daymon, Christine
Publicado em: (2011)

Qualitative research methods in public relations and marketing communications /
Por: Daymon, Christine, 1952-
Publicado em: (2002)