Enlisting Madison Avenue the marketing approach to earning popular support in theaters of operation /
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Corporate Author: | |
Other Authors: | , |
Format: | Electronic eBook |
Language: | English |
Published: |
Santa Monica, CA :
RAND Corporation,
2007.
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Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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006 | m u | ||
007 | cr cn||||||||| | ||
008 | 070713s2007 caua sb 000 0 eng | ||
010 | |z 2007028915 | ||
020 | |z 9780833041562 (pbk. : alk. paper) | ||
020 | |z 0833041568 (pbk. : alk. paper) | ||
035 | |a (CaPaEBR)ebr10225498 | ||
035 | |a (OCoLC)183678513 | ||
040 | |a CaPaEBR |c CaPaEBR | ||
050 | 1 | 4 | |a U27 |b .H45 2007eb |
082 | 0 | 4 | |a 355.4 |2 22 |
100 | 1 | |a Helmus, Todd C. | |
245 | 1 | 0 | |a Enlisting Madison Avenue |h [electronic resource] : |b the marketing approach to earning popular support in theaters of operation / |c Todd C. Helmus, Christopher Paul, Russell W. Glenn. |
260 | |a Santa Monica, CA : |b RAND Corporation, |c 2007. | ||
300 | |a xxvii, 211 p. : |b ill. | ||
504 | |a Includes bibliographical references (p. 189-211). | ||
533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2013. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
650 | 0 | |a Military art and science. | |
650 | 0 | |a War |x Protection of civilians. | |
655 | 7 | |a Electronic books. |2 local | |
700 | 1 | |a Paul, Christopher, |d 1971- | |
700 | 1 | |a Glenn, Russell W. | |
710 | 2 | |a ebrary, Inc. | |
856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10225498 |z An electronic book accessible through the World Wide Web; click to view |
908 | |a 170314 | ||
942 | 0 | 0 | |c EB |
999 | |c 88767 |d 88767 |