Impact of e-commerce on consumers and small firms
-д хадгалсан:
| Байгууллагын зохиогч: | |
|---|---|
| Бусад зохиолчид: | , |
| Формат: | Цахим Цахим ном |
| Хэл сонгох: | англи |
| Хэвлэсэн: |
Aldershot, England ; Burlington, VT :
Ashgate,
c2006.
|
| Нөхцлүүд: | |
| Онлайн хандалт: | An electronic book accessible through the World Wide Web; click to view |
| Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
|
Агуулга:
- Introduction / Colin Gray and Salvatore Zappalà
- Stage models of ICT adoption in small firms / Colin Gray
- Social influence and diffusion of innovations in education / Carlo Tomasetto and Felice Carugati
- Climate for innovation, attitudes to Internet and ICT adoption in small firms / Salvatore Zappalà and Guido Sarchielli
- Changing leadership cultures in e-commerce service industry / Mikko J. Ruohonen
- E-business and small firms in London / Jane Tebbutt
- The value of Internet forums to small rural businesses / Robert Mochrie, Laura Galloway and David Deakins
- E-business and the work organization in craft enterprises / Sabine Wendt, Tatjana Grek and Lothar Lissner
- Internet marketing and the Portuguese marketplace / Rute Xavier and Francisco Costa Pereira
- E-marketing adoption in organizations / Abdel Monim Shaltoni
- World wide markets and the World Wide Web : problems and possibilities for small businesses / Heather Fulford
- Website usability : cognitive versus activity theory approaches / Elvis Mazzoni
- Consumption on the Internet / Laura Sartori
- Affective states, purchase intention and perceived risk in online shopping / Elfriede Penz and Erich M. Kirchler
- Risk perception in online shopping / Marco G. Mariani and Salvatore Zappalà
- The fun side of the Internet / Daniele Scarpi
- Risk perception as a motivational barrier for online purchasing / Annamaria S. de Rosa, Elena Bocci and Sara Saurini
- Conclusions : common themes and future perspectives / Salvatore Zappalà and Colin Gray.