Impact of e-commerce on consumers and small firms

সংরক্ষণ করুন:
গ্রন্থ-পঞ্জীর বিবরন
সংস্থা লেখক: ebrary, Inc
অন্যান্য লেখক: Zappalà, Salvatore, Gray, Colin
বিন্যাস: বৈদ্যুতিক বৈদ্যুতিন গ্রন্থ
ভাষা:ইংরেজি
প্রকাশিত: Aldershot, England ; Burlington, VT : Ashgate, c2006.
বিষয়গুলি:
অনলাইন ব্যবহার করুন:An electronic book accessible through the World Wide Web; click to view
ট্যাগগুলো: ট্যাগ যুক্ত করুন
কোনো ট্যাগ নেই, প্রথমজন হিসাবে ট্যাগ করুন!
সূচিপত্রের সারণি:
  • Introduction / Colin Gray and Salvatore Zappalà
  • Stage models of ICT adoption in small firms / Colin Gray
  • Social influence and diffusion of innovations in education / Carlo Tomasetto and Felice Carugati
  • Climate for innovation, attitudes to Internet and ICT adoption in small firms / Salvatore Zappalà and Guido Sarchielli
  • Changing leadership cultures in e-commerce service industry / Mikko J. Ruohonen
  • E-business and small firms in London / Jane Tebbutt
  • The value of Internet forums to small rural businesses / Robert Mochrie, Laura Galloway and David Deakins
  • E-business and the work organization in craft enterprises / Sabine Wendt, Tatjana Grek and Lothar Lissner
  • Internet marketing and the Portuguese marketplace / Rute Xavier and Francisco Costa Pereira
  • E-marketing adoption in organizations / Abdel Monim Shaltoni
  • World wide markets and the World Wide Web : problems and possibilities for small businesses / Heather Fulford
  • Website usability : cognitive versus activity theory approaches / Elvis Mazzoni
  • Consumption on the Internet / Laura Sartori
  • Affective states, purchase intention and perceived risk in online shopping / Elfriede Penz and Erich M. Kirchler
  • Risk perception in online shopping / Marco G. Mariani and Salvatore Zappalà
  • The fun side of the Internet / Daniele Scarpi
  • Risk perception as a motivational barrier for online purchasing / Annamaria S. de Rosa, Elena Bocci and Sara Saurini
  • Conclusions : common themes and future perspectives / Salvatore Zappalà and Colin Gray.