Commoditization and the strategic response

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Bibliographic Details
Main Author: Holmes, Andrew, 1965-
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Hants, England ; Burlington, VT : Ashgate Pub., c2008.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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020 |z 9780566087431 (alk. paper) 
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100 1 |a Holmes, Andrew,  |d 1965- 
245 1 0 |a Commoditization and the strategic response  |h [electronic resource] /  |c by Andrew Holmes. 
260 |a Hants, England ;  |a Burlington, VT :  |b Ashgate Pub.,  |c c2008. 
300 |a xviii, 223 p. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2009.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Commercial products. 
650 0 |a Consumption (Economics) 
650 0 |a Management. 
655 7 |a Electronic books.  |2 local 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10209154  |z An electronic book accessible through the World Wide Web; click to view 
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999 |c 86045  |d 86045