Marketing and PR getting customers and keeping them-- without breaking the bank /

Marketing and PR getting customers and keeping them-- without breaking the bank /

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Bibliographic Details
Main Author: Holden, Philip R.
Corporate Author: ebrary, Inc
Other Authors: Wilde, Nick
Format: Electronic eBook
Language:English
Published: London : A & C Black, 2007.
Series:Business on a shoestring.
Subjects:
Marketing.
Public relations.
Small business > Marketing.
Small business > Public relations.
Electronic books.
Online Access:An electronic book accessible through the World Wide Web; click to view
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MARC

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020 |z 0713675462 (pbk.) 
035 |a (CaPaEBR)ebr10196647 
035 |a (OCoLC)298790709 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HF5415  |b .H65 2007eb 
082 0 4 |a 658.8  |2 22 
100 1 |a Holden, Philip R. 
245 1 0 |a Marketing and PR  |h [electronic resource] :  |b getting customers and keeping them-- without breaking the bank /  |c Philip R. Holden and Nick Wilde. 
260 |a London :  |b A & C Black,  |c 2007. 
300 |a viii, 200 p. :  |b ill. 
490 1 |a Business on a shoestring 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2009.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Marketing. 
650 0 |a Public relations. 
650 0 |a Small business  |x Marketing. 
650 0 |a Small business  |x Public relations. 
655 7 |a Electronic books.  |2 local 
700 1 |a Wilde, Nick. 
710 2 |a ebrary, Inc. 
830 0 |a Business on a shoestring. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10196647  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 84774  |d 84774 

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