Profits before people? ethical standards and the marketing of prescription drugs /
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| 主要作者: | |
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| 企業作者: | |
| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
Bloomington :
Indiana University Press,
c2006.
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| 叢編: | Bioethics and the humanities.
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| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
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書本目錄:
- Ethics and for-profit business
- The pharmaceutical industry and its stakeholders
- Drug companies and healthcare professionals : the ethics agenda
- Medical professionalism and scientific integrity
- The industry's code : not good enough
- Drug samples : the most important gifts
- Marketing is not objective education
- Medical education : industry at arm's length
- Clinical research and the limits of commercial interests
- Citizens and consumers
- Direct-to-consumer advertising : conflicting interests
- Direct-to-consumer advertising : better is better.