Profits before people? ethical standards and the marketing of prescription drugs /
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| Главный автор: | |
|---|---|
| Соавтор: | |
| Формат: | Электронный ресурс eКнига |
| Язык: | английский |
| Опубликовано: |
Bloomington :
Indiana University Press,
c2006.
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| Серии: | Bioethics and the humanities.
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| Предметы: | |
| Online-ссылка: | An electronic book accessible through the World Wide Web; click to view |
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Оглавление:
- Ethics and for-profit business
- The pharmaceutical industry and its stakeholders
- Drug companies and healthcare professionals : the ethics agenda
- Medical professionalism and scientific integrity
- The industry's code : not good enough
- Drug samples : the most important gifts
- Marketing is not objective education
- Medical education : industry at arm's length
- Clinical research and the limits of commercial interests
- Citizens and consumers
- Direct-to-consumer advertising : conflicting interests
- Direct-to-consumer advertising : better is better.