Stakeholder thinking in marketing
Tallennettuna:
| Yhteisötekijä: | |
|---|---|
| Muut tekijät: | |
| Aineistotyyppi: | Elektroninen E-kirja |
| Kieli: | englanti |
| Julkaistu: |
Bradford, England :
Emerald Group Publishing,
c2005.
|
| Sarja: | European journal of marketing ;
v.39, no. 9/10 |
| Aiheet: | |
| Linkit: | An electronic book accessible through the World Wide Web; click to view |
| Tagit: |
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Samankaltaisia teoksia: Stakeholder thinking in marketing
- The stakeholder balance sheet profiting from really understanding your market /
- Institutional investors' power to change corporate behaviour : international perspectives /
- Corporate diplomacy : building reputations and relationships with external stakeholders /
- Running an effective investor relations department a comprehensive guide /
- The shareholder value myth how putting shareholders first harms investors, corporations, and the public /
- Shareholder activism by hedge funds : motivations and market's perceptions of hedge fund interventions /