The Trader Joe's adventure turning a unique approach to business into a retail and cultural phenomenon /

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Detalhes bibliográficos
Autor principal: Lewis, Len
Autor Corporativo: ebrary, Inc
Formato: Recurso Electrónico livro electrónico
Idioma:inglês
Publicado em: Chicago : Dearborn Trade Pub., 2005.
Assuntos:
Acesso em linha:An electronic book accessible through the World Wide Web; click to view
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Sumário:
  • Dare to be different
  • Maintain a consistent philosophy
  • Cut out the middleman
  • Make it fun
  • Know your target customer
  • Always deliver value
  • Uncover the right location
  • Constantly innovate
  • Foster a loyal workforce
  • Outsmart the competition
  • Don't be too boastful.