The effective use of market research how to drive and focus better business decisions /
Wedi'i Gadw mewn:
Prif Awdur: | |
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Awdur Corfforaethol: | |
Fformat: | Electronig eLyfr |
Iaith: | Saesneg |
Cyhoeddwyd: |
London ; Sterling, VA :
Kogan Page,
2004.
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Rhifyn: | 4th ed. |
Cyfres: | Market research in practice series.
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Pynciau: | |
Mynediad Ar-lein: | An electronic book accessible through the World Wide Web; click to view |
Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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Tabl Cynhwysion:
- Key to making good decisions
- Getting the information you really need
- The best research techniques anyone can use
- What to measure and how to measure it
- You have the information, now use it
- Making sure that the customers are happy
- Tracking trends and changing decisions
- Getting the most out of business relationships with research companies
- Using research to grow your business.