Extending the supply chain how cutting-edge companies bridge the critical last mile into customers' homes /
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| 主要作者: | |
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| 企業作者: | |
| 其他作者: | , |
| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
New York :
American Management Association,
c2004.
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| 版: | 1st ed. |
| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
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書本目錄:
- Introduction
- the great divide between customers and retailers
- Decoupled extenaed supply chains
- Semi: Exteneded supply chains
- Fully extended supply chains
- Centralized extended supply chains
- Strategy : meshing operational and marketing goals
- Marketing : tapping customers' latent desires
- Supply chain design : how to bridge the last mile
- Information technology : facilitating learning and streamlining transactions
- The future of the extended supply chain.