Strategic marketing an introduction /
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Main Author: | |
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Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
London ; New York :
Routledge,
2000.
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Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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020 | |z 0415208106 (hbk.) | ||
020 | |z 0415208114 (pbk.) | ||
035 | |a (CaPaEBR)ebr10054099 | ||
035 | |a (OCoLC)51306722 | ||
040 | |a CaPaEBR |c CaPaEBR | ||
050 | 1 | 4 | |a HF5415.135 |b .P76 2000eb |
082 | 0 | 4 | |a 658.8/02 |2 21 |
100 | 1 | |a Proctor, Tony. | |
245 | 1 | 0 | |a Strategic marketing |h [electronic resource] : |b an introduction / |c Tony Proctor. |
260 | |a London ; |a New York : |b Routledge, |c 2000. | ||
300 | |a xvii, 318 p. : |b ill. | ||
504 | |a Includes bibliographical references (p. [303]-312) and index. | ||
533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2009. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
650 | 0 | |a Marketing |x Decision making. | |
650 | 0 | |a Marketing |x Management. | |
655 | 7 | |a Electronic books. |2 local | |
710 | 2 | |a ebrary, Inc. | |
856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10054099 |z An electronic book accessible through the World Wide Web; click to view |
908 | |a 170314 | ||
942 | 0 | 0 | |c EB |
999 | |c 60135 |d 60135 |