Marketing research : Methodological foundation /
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Nashville, TN :
Earlie Lite Books, Inc,
2015.
|
Edition: | 11th ed. |
Subjects: | |
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MARC
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008 | 151211s xx 000 0 eng d | ||
020 | |a 9781507775547 | ||
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050 | 1 | |a HF5415.2 |b .I23 | |
100 | |a Iacobucci, Dawn. | ||
245 | |a Marketing research : |b Methodological foundation / |c Dawn Iacobucci, Gilbert A. Churchill. | ||
250 | |a 11th ed. | ||
260 | |a Nashville, TN : |b Earlie Lite Books, Inc, |c 2015. | ||
300 | |a 554 p : |b ill ; |c cm. | ||
650 | |a Marketing research. | ||
700 | |a Churchill, Gilbert. | ||
908 | |a 151211 | ||
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