APA način citiranja (7. izdanje)
Mahajan, G. (2010). Total customer value management: Transforming business thinking. Response Books.
Čikaški stil citiranja (17. izdanje)
Mahajan, Gautam. Total Customer Value Management: Transforming Business Thinking. New Delhi Thousand Oaks: Response Books, 2010.
MLA način citiranja (9. izdanje)
Mahajan, Gautam. Total Customer Value Management: Transforming Business Thinking. Response Books, 2010.
Upozorenje: Ovi citati možda nisu uvijek 100% točni.