Mahajan, G. (2010). Total customer value management: Transforming business thinking. Response Books.
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Dyfyniad Arddull Chicago
Mahajan, Gautam. Total Customer Value Management: Transforming Business Thinking. New Delhi Thousand Oaks: Response Books, 2010.
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Dyfyniad MLA
Mahajan, Gautam. Total Customer Value Management: Transforming Business Thinking. Response Books, 2010.
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Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.