Perception of risk exposure and its influence on consumption of insurance products among Daystar MBA students /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Nairobi, Kenya :
Daystar University,
2012.
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| Subjects: | |
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MARC
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| 050 | 0 | |a HD61 |b .M37 | |
| 100 | |a Marangu, Janet. | ||
| 245 | |a Perception of risk exposure and its influence on consumption of insurance products among Daystar MBA students / |c Janet Marangu. | ||
| 260 | |a Nairobi, Kenya : |b Daystar University, |c 2012. | ||
| 300 | |a xi, 112 p. | ||
| 500 | |a A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management / Marketing. | ||
| 650 | |a Risk assessment. | ||
| 650 | |a Risk management. | ||
| 650 | |a Strategic planning. | ||
| 908 | |a 140428 | ||
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