Effect of relationship marketing strategies on competitive advantage among savings and credit societies in Nairobi county : a case of Mwalimu National/
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Nairobi, Kenya :
Daystar University,
2019.
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| 952 | |0 0 |1 0 |2 lcc |4 0 |6 HF541516 K4035 02019 |7 0 |8 AFR |9 129046 |a DUN |b DUN |c AFR |d 2021-08-30 |e Daystar University |l 0 |o HF5415.16.K4035 2019 |p BK108662 |r 2021-08-30 00:00:00 |w 2021-08-30 |x 108662 |y THES | ||
| 999 | |c 203351 |d 203350 | ||
| 040 | |d Gkiarie |c DUL | ||
| 100 | |a Okinyo, Elizabeth |9 9576 | ||
| 245 | |a Effect of relationship marketing strategies on competitive advantage among savings and credit societies in Nairobi county : |b a case of Mwalimu National/ |c Elizabeth Okinyo | ||
| 260 | |a Nairobi, Kenya : |b Daystar University, |c 2019. | ||
| 300 | |a xii, 91 p. ; |c cm. | ||
| 500 | |a A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfillment for the degree of Master of Business Administration in Marketing. | ||
| 504 | |a Includes bibliographical references | ||
| 650 | |a Marketing management. |9 7198 | ||
| 650 | |a Strategic planning. |9 172 | ||
| 908 | |a 140407 | ||
| 942 | |c THES |2 lcc |h HF5415.16 |i .K4O35 |k THES |m 2019 |6 HF541516 K4 O35 | ||