A study on innovation as a strategy to attain competitive advantage in the telecommunication industry in Kenya : a case study of Safaricom Kenya /

Furkejuvvon:
Bibliográfalaš dieđut
Váldodahkki: Njuguna, Carolyne
Materiálatiipa: Girji
Giella:eaŋgalasgiella
Almmustuhtton: Nairobi, Kenya : Daystar University, 2013.
Fáttát:
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Govvádus
Fuomášahttimat:A thesis presented to the School of Business and Economics of Daystar Universityin partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management.
Olgguldas hápmi:ix, 66p ; cm.
Bibliografiija:Includes bibliographical references and index.