B2B Brand Management
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Главный автор: | Kotler, Philip |
---|---|
Соавтор: | SpringerLink (Online service) |
Другие авторы: | Pfoertsch, Waldemar |
Формат: | Электронный ресурс eКнига |
Язык: | английский |
Опубликовано: |
Berlin, Heidelberg :
Springer Berlin Heidelberg,
2006.
|
Предметы: | |
Online-ссылка: | http://dx.doi.org/10.1007/978-3-540-44729-0 |
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