Marketing risk management within commercial banks in Kenya in response to the 2007-2008 global financial crisis /

Marketing risk management within commercial banks in Kenya in response to the 2007-2008 global financial crisis /

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Bibliographic Details
Main Author: Ogada, Silas Omondi
Format: Book
Language:English
Published: Nairobi : Daystar University, 2011.
Subjects:
Banks and banking > Risk management.
Financial institutions > Risk management.
Risk management.
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