Determinants that influence consumption of life insurance products among the urban employees in Nairobi /
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| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Nairobi :
Daystar University,
2011.
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| Schlagworte: | |
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| Beschreibung: | A thesis presented to the school of Business and Economics of Daystar University, Kenya in partial fulfilment of the requirement for the degree of Masters of Business Administartion in Marketing. |
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| Beschreibung: | xii, 67 p : ill. |
| Bibliographie: | Includes bibliographical references and index. |