Promoting positive corporate image and goodwill through corporate social responsibility : an appraisal of safaricom's corporate social responsibility /

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Bibliographic Details
Main Author: Kariuki, Catherine Muthoni
Format: Book
Language:English
Published: Nairobi : Daystar University, 2011.
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MARC

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100 1 |a Kariuki, Catherine Muthoni. 
245 1 0 |a Promoting positive corporate image and goodwill through corporate social responsibility :  |b an appraisal of safaricom's corporate social responsibility /  |c Catherine Muthoni Kariuki. 
260 |a Nairobi :  |b Daystar University,  |c 2011. 
300 |a xi, 98 p :  |b ill. 
500 |a A thesis presented to the school of Communication, Languages and Performing Arts of Daystar University in partial fulfilment of the requirements of the degree of Masters of Arts in Communication. 
504 |a Includes bibliographical references and index. 
650 0 |a Social responsibility, corporate. 
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