Effectiveness of web marketing as a marketing tool for small and medium size enterprises (SMEs) in Nairobi /

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Bibliografiske detaljer
Hovedforfatter: Okuna, Proce-covia Kevina
Format: Bog
Sprog:engelsk
Udgivet: Nairobi : Daystar University, 2010.
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Beskrivelse
Emne beskrivelse:A thesisi submitted to the faculty of postgraduate studies pf Daystar University in partial fulfillment of the requirements for the degree of Masters of Business Adminstration in Strategic Management and Marketing.
Fysisk beskrivelse:xiii, 99p : ill ; cm.
Bibliografi:Includes bibliographical references and index.