An analysis of marketing strategies in the mobile service sector in Kenya : a case study of safaricom limited /
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| 主要作者: | |
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| 格式: | 圖書 |
| 語言: | 英语 |
| 出版: |
Nairobi, Kenya :
Daystar University,
2010.
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| 主題: | |
| 標簽: |
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| Item Description: | A thesis submitted to the faculty of postgraduate studies of Daystar University in partial fulfillment of the requirement for the degree of Masters of Business Adminstration in Strategic Management. |
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| 實物描述: | xi, 127 p : ill. |
| 參考書目: | Includes bibliographical references (p. 110-119) |