Danesi, M. (2008). Why it sells: Decoding the meanings of brand names, logos, ads, and other marketing and advertising ploys. Rowman & Littlefield Publishers.
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Cita Chicago Style (17a ed.)
Danesi, Marcel. Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys. Lanham: Rowman & Littlefield Publishers, 2008.
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Cita MLA (9a ed.)
Danesi, Marcel. Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys. Rowman & Littlefield Publishers, 2008.
Copiado correctamente al portapapeles
Error al copiar al portapapeles
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