Marketing research : tools and techniques /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Oxford University Press,
c2010.
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| Edition: | ed. |
| Subjects: | |
| Tags: |
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| Physical Description: | xxi, 531p : ill[col.] |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780199281961 : |